When I signed on to Smith School of Business, I knew the daunting process of redesigning their magazine would eventually fall to me. I spent my first few months learning the system; building relationships with old and new photographers, sourcing new talent, and discovering what did and didn’t work. Then I was ready to dive in.
I dismantled the current magazine down to its bones and then built it back up brick by brick, with a little help from a team of editors, directors, and other designers. The end result was a properly branded, visually exciting, award winning magazine.
You can view all Smith issues here.
